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Google Optimize vs Shoplift

Google Optimize and Shoplift are both A/B testing tools. Of the 850 stores we index, Shoplift is on 58 (7%) and Google Optimize on 22 (3%). No store we index uses both.

Google Optimize and Shoplift on the stores we index

Of the 850 stores we index. CommerceGeek store index.
Show the data
Google Optimize and Shoplift on the stores we index
Only Google Optimize22
Only Shoplift58
Both0

Google Optimize

On 22 of 850 stores (3%)

We haven't checked Google Optimize's features and prices yet.

Shoplift

On 58 of 850 stores (7%)

We haven't checked Shoplift's features and prices yet.

Switches

No stores we index have switched between Google Optimize and Shoplift yet. We record what each store uses at the end of every month, so switches show here as they happen.

By platform

PlatformGoogle OptimizeShoplift
Shopify1058
Adobe Commerce (Magento)40
Salesforce Commerce Cloud40

Stores using each, where the two have at least 3 between them.

By industry

IndustryGoogle OptimizeShoplift
Beauty and skincare314
Fashion and accessories411
Sports and outdoor45
Food and drink16
Gifts and stationery34
Health and wellness25
Home and furniture34
Pets05
Kids and baby22

Stores using each, where the two have at least 3 between them.

All the alternatives to Google Optimize · All the alternatives to Shoplift

Of the stores we index, not the whole market, and not a ranking of which tool is better. Found in each store’s public pages, so the real numbers may be higher. How we measure