Instafeed vs ReelUp
Instafeed and ReelUp are both social proof and UGC tools. Of the 851 stores we index, Instafeed is on 50 (6%) and ReelUp on 5 (1%). No store we index uses both.
Instafeed and ReelUp on the stores we index
Show the data
| Only Instafeed | 50 |
|---|---|
| Only ReelUp | 5 |
| Both | 0 |
Instafeed
On 50 of 851 stores (6%)
Instafeed, from Mintt Studio, is a Shopify app that puts your Instagram feed, Reels and customer-tagged posts on your storefront. You can tag products so shoppers add to cart from a post, pin or hide content, and run a free plan with paid tiers for shoppable and UGC features.
- Show Instagram Reels and photo posts in grid or slider
- Hourly automatic syncing of your Instagram posts
- Tag products and collections in feed posts
- Shop now and add to cart buttons on posts
- Show UGC from Instagram tagged posts
- Hide, pin, reorder and filter posts by hashtag
What it costs
Free plan · Every paid plan comes with a 7-day free trial.
- Starter: Free Forever
- Pro: $8 /month
- Plus: $20 /month (Billed annually, save 25%)
From Instafeed's own homepage and pricing page, checked 3 Nov 2026. Prices change, so check them before you buy.
ReelUp
On 5 of 851 stores (1%)
We haven't checked ReelUp's features and prices yet.
Switches
No stores we index have switched between Instafeed and ReelUp yet. We record what each store uses at the end of every month, so switches show here as they happen.
By platform
| Platform | Instafeed | ReelUp |
|---|---|---|
| Shopify | 50 | 5 |
Stores using each, where the two have at least 3 between them.
By industry
| Industry | Instafeed | ReelUp |
|---|---|---|
| Fashion and accessories | 12 | 0 |
| Beauty and skincare | 8 | 3 |
| Gifts and stationery | 5 | 1 |
| Home and furniture | 6 | 0 |
| Sports and outdoor | 6 | 0 |
| Food and drink | 5 | 0 |
| Kids and baby | 4 | 1 |
Stores using each, where the two have at least 3 between them.
All the alternatives to Instafeed
Of the stores we index, not the whole market, and not a ranking of which tool is better. Found in each store’s public pages, so the real numbers may be higher. How we measure