Adalyser vs Meta Pixel
Adalyser and Meta Pixel are both tracking: analytics and ad pixels tools. Of the 1010 stores we index, Meta Pixel is on 323 (32%) and Adalyser on 15 (1%). 12 stores use both.
Adalyser and Meta Pixel on the stores we index
Show the data
| Only Adalyser | 3 |
|---|---|
| Only Meta Pixel | 311 |
| Both | 12 |
Adalyser
On 15 of 1010 stores (1%)
We haven't checked Adalyser's features and prices yet.
Meta Pixel
On 323 of 1010 stores (32%)
We haven't checked Meta Pixel's features and prices yet.
Switches
No stores we index have switched between Adalyser and Meta Pixel yet. We record what each store uses at the end of every month, so switches show here as they happen.
By platform
| Platform | Adalyser | Meta Pixel |
|---|---|---|
| Shopify | 6 | 181 |
| Salesforce Commerce Cloud | 1 | 32 |
| Adobe Commerce (Magento) | 2 | 14 |
| THG Ingenuity | 0 | 6 |
| Centra | 0 | 4 |
| SAP Commerce Cloud | 1 | 3 |
| WooCommerce | 0 | 4 |
| BigCommerce | 0 | 3 |
Stores using each, where the two have at least 3 between them.
By industry
| Industry | Adalyser | Meta Pixel |
|---|---|---|
| Fashion and accessories | 2 | 65 |
| Beauty and skincare | 2 | 41 |
| Sports and outdoor | 0 | 40 |
| Home and furniture | 3 | 36 |
| Food and drink | 2 | 29 |
| Kids and baby | 1 | 25 |
| Gifts and stationery | 2 | 22 |
| Tech accessories | 0 | 23 |
| Pets | 1 | 17 |
| Health and wellness | 0 | 17 |
| Large retailers | 2 | 8 |
Stores using each, where the two have at least 3 between them.
All the alternatives to Adalyser · All the alternatives to Meta Pixel
Of the stores we index, not the whole market, and not a ranking of which tool is better. Found in each store’s public pages, so the real numbers may be higher. How we measure