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Awin vs ShopMy

Awin and ShopMy are both tracking: analytics and ad pixels tools. Of the 850 stores we index, ShopMy is on 105 (12%) and Awin on 39 (5%). 2 stores use both.

Awin and ShopMy on the stores we index

Of the 850 stores we index. CommerceGeek store index.
Show the data
Awin and ShopMy on the stores we index
Only Awin37
Only ShopMy103
Both2

Awin

On 39 of 850 stores (5%)

We haven't checked Awin's features and prices yet.

ShopMy

On 105 of 850 stores (12%)

We haven't checked ShopMy's features and prices yet.

Switches

No stores we index have switched between Awin and ShopMy yet. We record what each store uses at the end of every month, so switches show here as they happen.

By platform

PlatformAwinShopMy
Shopify16101
THG Ingenuity60
Adobe Commerce (Magento)50
Salesforce Commerce Cloud41

Stores using each, where the two have at least 3 between them.

By industry

IndustryAwinShopMy
Fashion and accessories1139
Beauty and skincare636
Home and furniture47
Health and wellness37
Food and drink44
Gifts and stationery34
Kids and baby34
Tech accessories22

Stores using each, where the two have at least 3 between them.

All the alternatives to Awin · All the alternatives to ShopMy

Of the stores we index, not the whole market, and not a ranking of which tool is better. Found in each store’s public pages, so the real numbers may be higher. How we measure