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Microsoft Clarity vs Segment

Microsoft Clarity and Segment are both analytics and tracking tools. Of the 850 stores we index, Microsoft Clarity is on 217 (26%) and Segment on 25 (3%). 4 stores use both.

Microsoft Clarity and Segment on the stores we index

Of the 850 stores we index. CommerceGeek store index.
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Microsoft Clarity and Segment on the stores we index
Only Microsoft Clarity213
Only Segment21
Both4

Microsoft Clarity

On 217 of 850 stores (26%)

We haven't checked Microsoft Clarity's features and prices yet.

Segment

On 25 of 850 stores (3%)

We haven't checked Segment's features and prices yet.

Switches

No stores we index have switched between Microsoft Clarity and Segment yet. We record what each store uses at the end of every month, so switches show here as they happen.

By platform

PlatformMicrosoft ClaritySegment
Shopify19012
Adobe Commerce (Magento)62
Salesforce Commerce Cloud80
THG Ingenuity32

Stores using each, where the two have at least 3 between them.

By industry

IndustryMicrosoft ClaritySegment
Fashion and accessories532
Beauty and skincare372
Home and furniture213
Health and wellness175
Sports and outdoor174
Kids and baby181
Gifts and stationery162
Food and drink161
Tech accessories123
Pets102

Stores using each, where the two have at least 3 between them.

All the alternatives to Microsoft Clarity · All the alternatives to Segment

Of the stores we index, not the whole market, and not a ranking of which tool is better. Found in each store’s public pages, so the real numbers may be higher. How we measure