Google Ads vs Reddit Pixel
Google Ads and Reddit Pixel are both tracking: analytics and ad pixels tools. Of the 850 stores we index, Google Ads is on 137 (16%) and Reddit Pixel on 40 (5%). 35 stores use both.
Google Ads and Reddit Pixel on the stores we index
Show the data
| Only Google Ads | 102 |
|---|---|
| Only Reddit Pixel | 5 |
| Both | 35 |
Google Ads
On 137 of 850 stores (16%)
We haven't checked Google Ads's features and prices yet.
Reddit Pixel
On 40 of 850 stores (5%)
We haven't checked Reddit Pixel's features and prices yet.
Switches
No stores we index have switched between Google Ads and Reddit Pixel yet. We record what each store uses at the end of every month, so switches show here as they happen.
By platform
| Platform | Google Ads | Reddit Pixel |
|---|---|---|
| Shopify | 70 | 15 |
| Salesforce Commerce Cloud | 15 | 8 |
| Adobe Commerce (Magento) | 15 | 3 |
| THG Ingenuity | 6 | 2 |
Stores using each, where the two have at least 3 between them.
By industry
| Industry | Google Ads | Reddit Pixel |
|---|---|---|
| Fashion and accessories | 27 | 5 |
| Sports and outdoor | 17 | 8 |
| Beauty and skincare | 17 | 6 |
| Gifts and stationery | 16 | 5 |
| Home and furniture | 15 | 2 |
| Food and drink | 9 | 3 |
| Tech accessories | 9 | 3 |
| Kids and baby | 9 | 2 |
| Pets | 8 | 2 |
| Health and wellness | 6 | 1 |
| Large retailers | 4 | 3 |
Stores using each, where the two have at least 3 between them.
All the alternatives to Google Ads · All the alternatives to Reddit Pixel
Of the stores we index, not the whole market, and not a ranking of which tool is better. Found in each store’s public pages, so the real numbers may be higher. How we measure