LiveIntent vs TikTok Pixel
LiveIntent and TikTok Pixel are both tracking: analytics and ad pixels tools. Of the 1010 stores we index, TikTok Pixel is on 236 (23%) and LiveIntent on 38 (4%). 17 stores use both.
LiveIntent and TikTok Pixel on the stores we index
Show the data
| Only LiveIntent | 21 |
|---|---|
| Only TikTok Pixel | 219 |
| Both | 17 |
LiveIntent
On 38 of 1010 stores (4%)
We haven't checked LiveIntent's features and prices yet.
TikTok Pixel
On 236 of 1010 stores (23%)
We haven't checked TikTok Pixel's features and prices yet.
Switches
No stores we index have switched between LiveIntent and TikTok Pixel yet. We record what each store uses at the end of every month, so switches show here as they happen.
By platform
| Platform | LiveIntent | TikTok Pixel |
|---|---|---|
| Shopify | 26 | 129 |
| Salesforce Commerce Cloud | 3 | 27 |
| Adobe Commerce (Magento) | 1 | 5 |
| THG Ingenuity | 0 | 6 |
| Centra | 1 | 2 |
| SAP Commerce Cloud | 0 | 3 |
Stores using each, where the two have at least 3 between them.
By industry
| Industry | LiveIntent | TikTok Pixel |
|---|---|---|
| Fashion and accessories | 10 | 51 |
| Beauty and skincare | 5 | 36 |
| Sports and outdoor | 6 | 27 |
| Home and furniture | 7 | 20 |
| Food and drink | 1 | 24 |
| Gifts and stationery | 3 | 15 |
| Health and wellness | 2 | 16 |
| Pets | 1 | 14 |
| Kids and baby | 1 | 13 |
| Tech accessories | 2 | 12 |
| Large retailers | 0 | 8 |
Stores using each, where the two have at least 3 between them.
All the alternatives to LiveIntent · All the alternatives to TikTok Pixel
Of the stores we index, not the whole market, and not a ranking of which tool is better. Found in each store’s public pages, so the real numbers may be higher. How we measure