Microsoft Advertising (UET) vs ShopMy
Microsoft Advertising (UET) and ShopMy are both tracking: analytics and ad pixels tools. Of the 850 stores we index, ShopMy is on 105 (12%) and Microsoft Advertising (UET) on 96 (11%). 13 stores use both.
Microsoft Advertising (UET) and ShopMy on the stores we index
Show the data
| Only Microsoft Advertising (UET) | 83 |
|---|---|
| Only ShopMy | 92 |
| Both | 13 |
Microsoft Advertising (UET)
On 96 of 850 stores (11%)
We haven't checked Microsoft Advertising (UET)'s features and prices yet.
ShopMy
On 105 of 850 stores (12%)
We haven't checked ShopMy's features and prices yet.
Switches
No stores we index have switched between Microsoft Advertising (UET) and ShopMy yet. We record what each store uses at the end of every month, so switches show here as they happen.
By platform
| Platform | Microsoft Advertising (UET) | ShopMy |
|---|---|---|
| Shopify | 65 | 101 |
| Salesforce Commerce Cloud | 6 | 1 |
| THG Ingenuity | 6 | 0 |
| Adobe Commerce (Magento) | 3 | 0 |
Stores using each, where the two have at least 3 between them.
By industry
| Industry | Microsoft Advertising (UET) | ShopMy |
|---|---|---|
| Fashion and accessories | 18 | 39 |
| Beauty and skincare | 15 | 36 |
| Home and furniture | 9 | 7 |
| Food and drink | 9 | 4 |
| Health and wellness | 6 | 7 |
| Sports and outdoor | 12 | 1 |
| Pets | 9 | 1 |
| Kids and baby | 5 | 4 |
| Tech accessories | 6 | 2 |
| Gifts and stationery | 3 | 4 |
| Large retailers | 4 | 0 |
Stores using each, where the two have at least 3 between them.
All the alternatives to Microsoft Advertising (UET) · All the alternatives to ShopMy
Of the stores we index, not the whole market, and not a ranking of which tool is better. Found in each store’s public pages, so the real numbers may be higher. How we measure