AppLovin vs Pinterest Tag
AppLovin and Pinterest Tag are both tracking: analytics and ad pixels tools. Of the 1010 stores we index, Pinterest Tag is on 196 (19%) and AppLovin on 22 (2%). 8 stores use both.
AppLovin and Pinterest Tag on the stores we index
Show the data
| Only AppLovin | 14 |
|---|---|
| Only Pinterest Tag | 188 |
| Both | 8 |
AppLovin
On 22 of 1010 stores (2%)
We haven't checked AppLovin's features and prices yet.
Pinterest Tag
On 196 of 1010 stores (19%)
We haven't checked Pinterest Tag's features and prices yet.
Switches
No stores we index have switched between AppLovin and Pinterest Tag yet. We record what each store uses at the end of every month, so switches show here as they happen.
By platform
| Platform | AppLovin | Pinterest Tag |
|---|---|---|
| Shopify | 15 | 102 |
| Salesforce Commerce Cloud | 0 | 24 |
| Adobe Commerce (Magento) | 1 | 10 |
| THG Ingenuity | 0 | 5 |
| WooCommerce | 1 | 2 |
Stores using each, where the two have at least 3 between them.
By industry
| Industry | AppLovin | Pinterest Tag |
|---|---|---|
| Fashion and accessories | 2 | 49 |
| Beauty and skincare | 2 | 33 |
| Home and furniture | 4 | 27 |
| Gifts and stationery | 4 | 16 |
| Food and drink | 2 | 15 |
| Sports and outdoor | 0 | 17 |
| Kids and baby | 1 | 12 |
| Health and wellness | 3 | 9 |
| Pets | 2 | 7 |
| Tech accessories | 2 | 5 |
| Large retailers | 0 | 6 |
Stores using each, where the two have at least 3 between them.
All the alternatives to AppLovin · All the alternatives to Pinterest Tag
Of the stores we index, not the whole market, and not a ranking of which tool is better. Found in each store’s public pages, so the real numbers may be higher. How we measure