Google Tag Manager vs Polar Analytics
Google Tag Manager and Polar Analytics are both analytics and tracking tools. Of the 1003 stores we index, Google Tag Manager is on 367 (37%) and Polar Analytics on 16 (2%). 5 stores use both.
Google Tag Manager and Polar Analytics on the stores we index
Show the data
| Only Google Tag Manager | 362 |
|---|---|
| Only Polar Analytics | 11 |
| Both | 5 |
Google Tag Manager
On 367 of 1003 stores (37%)
We haven't checked Google Tag Manager's features and prices yet.
Polar Analytics
On 16 of 1003 stores (2%)
We haven't checked Polar Analytics's features and prices yet.
Switches
No stores we index have switched between Google Tag Manager and Polar Analytics yet. We record what each store uses at the end of every month, so switches show here as they happen.
By platform
| Platform | Google Tag Manager | Polar Analytics |
|---|---|---|
| Shopify | 272 | 16 |
| Salesforce Commerce Cloud | 28 | 0 |
| Adobe Commerce (Magento) | 7 | 0 |
| BigCommerce | 3 | 0 |
| WooCommerce | 3 | 0 |
Stores using each, where the two have at least 3 between them.
By industry
| Industry | Google Tag Manager | Polar Analytics |
|---|---|---|
| Fashion and accessories | 75 | 5 |
| Beauty and skincare | 58 | 2 |
| Sports and outdoor | 43 | 0 |
| Home and furniture | 30 | 2 |
| Pets | 31 | 1 |
| Food and drink | 28 | 1 |
| Tech accessories | 27 | 1 |
| Kids and baby | 25 | 2 |
| Health and wellness | 24 | 1 |
| Gifts and stationery | 20 | 1 |
| Large retailers | 6 | 0 |
Stores using each, where the two have at least 3 between them.
All the alternatives to Google Tag Manager · All the alternatives to Polar Analytics
Of the stores we index, not the whole market, and not a ranking of which tool is better. Found in each store’s public pages, so the real numbers may be higher. How we measure