Analytics and tracking in health and wellness stores
47 of the 57 health and wellness stores we index use a analytics and tracking tool we can detect (82%), more than across all the stores we index (78%). Google Tag Manager is the most used, on 21 stores, then Microsoft Clarity on 17.
Analytics and tracking tools in health and wellness stores
Show the data
| Google Tag Manager | 37% |
|---|---|
| Microsoft Clarity | 30% |
| Triple Whale | 25% |
| Elevar | 18% |
| Cloudflare Web Analytics | 11% |
| Google Analytics | 11% |
| Segment | 9% |
| Hotjar | 7% |
The split among analytics and tracking tools found
Show the data
| Google Tag Manager | 24% |
|---|---|
| Microsoft Clarity | 18% |
| Triple Whale | 15% |
| Other | 43% |
47 of 57 health and wellness stores (82%) use a analytics and tracking tool we detect, against 78% of all 846 stores we index. Found in each store’s public pages, so the real numbers may be higher. How we measure
Every tool
- Google Tag Manager on 21 stores (37%)
- Microsoft Clarity on 17 stores (30%)
- Triple Whale on 14 stores (25%)
- Elevar on 10 stores (18%)
- Cloudflare Web Analytics on 6 stores (11%)
- Google Analytics on 6 stores (11%)
- Segment on 5 stores (9%)
- Hotjar on 4 stores (7%)
- Mixpanel on 2 stores (4%)
- Contentsquare on 1 store (2%)
- Google tag (gtag.js) on 1 store (2%)
- Heap on 1 store (2%)
- Littledata on 1 store (2%)
- PostHog on 1 store (2%)
- Quantum Metric on 1 store (2%)
- RudderStack on 1 store (2%)
The stores (47)
- Arrae Google Tag Manager, Microsoft Clarity, Triple Whale
- Bite Elevar
- Bloom Nutrition Microsoft Clarity, Triple Whale
- Charlotte's Web Google Tag Manager
- Cora Elevar
- Everlywell Google Analytics, Google Tag Manager
- Feel Elevar, PostHog
- Flex Elevar, Microsoft Clarity, Triple Whale
- Form Cloudflare Web Analytics, Google Tag Manager, Triple Whale
- GNC Cloudflare Web Analytics, Google Analytics
- Grüns Elevar, Triple Whale
- Hairburst Microsoft Clarity, Triple Whale
- Heights Elevar, Google Tag Manager, Triple Whale
- HUM Nutrition Google Tag Manager, Heap, RudderStack
- Hydrant Microsoft Clarity, Triple Whale
- Knix Segment
- Kroma Wellness Elevar, Google Tag Manager, Hotjar, Microsoft Clarity, Triple Whale
- Legion Cloudflare Web Analytics, Google Tag Manager, Microsoft Clarity
- LetsGetChecked Google Analytics, Google Tag Manager
- Loftie Elevar, Google Analytics, Google Tag Manager, Microsoft Clarity, Triple Whale
- LOLA Microsoft Clarity
- Lumen Google Tag Manager
- Manta Sleep Hotjar, Microsoft Clarity
- Modibodi Google Tag Manager, Microsoft Clarity, Triple Whale
- Momentous Google Tag Manager, Microsoft Clarity
- Moon Juice Elevar, Hotjar, Microsoft Clarity
- Myvitamins Contentsquare, Hotjar, Microsoft Clarity
- Needed Microsoft Clarity
- Nutrafol Google Analytics
- Nuun Google Tag Manager, Segment
- OLLY Littledata, Segment
- Optimum Nutrition Microsoft Clarity
- Perelel Elevar, Google Tag Manager
- Pure Encapsulations Google Tag Manager
- Ro Cloudflare Web Analytics, Mixpanel
- Sleepme Segment
- Symprove Google Analytics, Google Tag Manager, Mixpanel
- The Nue Co. Microsoft Clarity, Triple Whale
- The Protein Works Cloudflare Web Analytics
- Thinx Google Tag Manager
- Thorne Quantum Metric
- Thriva Segment
- Transparent Labs Google tag (gtag.js), Google Tag Manager, Triple Whale
- Vitacost Cloudflare Web Analytics
- Vital Proteins Google Tag Manager
- Wild Nutrition Triple Whale
- ZOE Google Tag Manager