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Email and SMS in kids and baby stores

38 of the 53 kids and baby stores we index use a email and SMS tool we can detect (72%), more than across all the stores we index (63%). Klaviyo is the most used, on 29 stores, then Attentive on 14.

Email and SMS tools in kids and baby stores

Share of the 53 kids and baby stores we index. CommerceGeek store index.
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Email and SMS tools in kids and baby stores
Klaviyo55%
Attentive26%
Wunderkind6%
Braze4%
Mailchimp4%
Dotdigital2%
Listrak2%

The split among email and SMS tools found

Of the 52 email and SMS tools we found on 38 stores (a store with two counts twice).
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The split among email and SMS tools found
Klaviyo55%
Attentive27%
Wunderkind6%
Other12%

38 of 53 kids and baby stores (72%) use a email and SMS tool we detect, against 63% of all 846 stores we index. Found in each store’s public pages, so the real numbers may be higher. How we measure

Every tool

The stores (38)

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