Stores using Tolstoy
Social proof and UGC. Found on 23 of the 321 stores we index, not the whole market. Public pages don’t show every tool a store uses, so a tool missing here may still be in use.
By platform
| Platform | Stores using Tolstoy | Share |
|---|---|---|
| Shopify | 22 of 244 | 9% |
| Salesforce Commerce Cloud | 1 of 16 | 6% |
Of the stores we index, not the whole market. Found in each store’s public pages, so the real numbers may be higher. How we measure
Over time
7% of indexed stores at the end of Oct 2026. The trend line starts once a second month is recorded.
Stores using Tolstoy (23)
- Away Shopify
- BÉIS Shopify
- CALPAK Shopify
- ColourPop Shopify
- Cometeer Shopify
- Culture Kings Shopify
- Dagne Dover Shopify
- Faherty Shopify
- Feastables Shopify
- Fenty Beauty Shopify
- First Aid Beauty Shopify
- Glow Recipe Shopify
- HOBO Shopify
- Milk Makeup Shopify
- Missoma Shopify
- Ooni Shopify
- Pixi Shopify
- Princess Polly Shopify
- rhode Shopify
- Skinfix Shopify
- The Ordinary Salesforce Commerce Cloud
- Tower 28 Shopify
- Westman Atelier Shopify