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Personalisation and recommendations in fashion and accessories stores

50 of the 189 fashion and accessories stores we index use a personalisation and recommendations tool we can detect (26%), fewer than across all the stores we index (28%). Nosto is the most used, on 18 stores, then Rebuy on 12.

Personalisation and recommendations tools in fashion and accessories stores

Share of the 189 fashion and accessories stores we index. CommerceGeek store index.
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Personalisation and recommendations tools in fashion and accessories stores
Nosto10%
Rebuy6%
Salesforce Einstein Recommendations6%
Black Crow AI4%
Dynamic Yield3%
Monetate2%
Insider1%
Salesforce Personalization (Evergage)1%

The split among personalisation and recommendations tools found

Of the 60 personalisation and recommendations tools we found on 50 stores (a store with two counts twice).
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The split among personalisation and recommendations tools found
Nosto30%
Rebuy20%
Salesforce Einstein Recommendations20%
Other30%

50 of 189 fashion and accessories stores (26%) use a personalisation and recommendations tool we detect, against 28% of all 846 stores we index. Found in each store’s public pages, so the real numbers may be higher. How we measure

Every tool

The stores (50)

More from fashion and accessories stores