Naturium ecommerce tech stack

Naturium runs on Shopify. We found 15 tools on its pages. Checked 5 Nov 2026 on naturium.com. Public pages don’t show every tool a store uses, so a tool missing here may still be in use.

Platform

Ecommerce platform: Shopify
Sector: Beauty and skincare
Front end: The platform’s own theme

What other beauty and skincare stores use: analytics and tracking, reviews and UGC, email and SMS, cookie consent, customer service and chat, subscriptions, personalisation and recommendations, A/B testing, loyalty and referrals, buy now, pay later, back in stock, pre-orders and size guides

Tools on its pages (15)

Hosting and CDN: Cloudflare
CRM, email and SMS: Attentive Klaviyo
Customer service: Gorgias
Tracking: analytics and ad pixels: Google Tag Manager Microsoft Advertising (UET)Reddit Pixel ShopMy Snap Pixel
Social proof and UGC: Firework
Payments and buy now, pay later: Shop Pay
Cookie consent: Clarip
Subscriptions: Ordergroove
Back in stock, pre-orders and size guides: MinMaxify
Accessibility overlays: UsableNet

Seen on 5 Nov 2026.

Page features (10)

Listing pages: Quick add to cart
Numbered pagination
Product pages: Sticky add to cart
Recommendations
Buy now, pay later messaging
Reviews
Variant swatches
Cart: Cart drawer
Returns and exchanges: Returns window stated
Exchanges offered

Seen on 5 Nov 2026. We read the HTML the store sends, so features added only by JavaScript may be missing: not listed doesn’t mean the store hasn’t got it.

Changes over time

Changes show here once the store has been in the index for two month-ends.

Pages we checked

Product page: https://naturium.com/products/phyto-glow-lip-balm-petal
Listing page: https://naturium.com/collections/dr-staci-t
Returns page: https://naturium.com/pages/shipping-returns

Checked 5 Nov 2026.

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