Alternatives to Triple Whale
22 other analytics and tracking tools are on the stores we index. Google Tag Manager is the most used, on 319 of 850 stores (38%), then Microsoft Clarity on 217. Triple Whale itself is on 136 (16%).
Triple Whale and its alternatives
Show the data
| Triple Whale (this tool) | 16% |
|---|---|
| Google Tag Manager | 38% |
| Microsoft Clarity | 26% |
| Elevar | 18% |
| Hotjar | 10% |
| Google Analytics | 9% |
| Cloudflare Web Analytics | 8% |
| Adobe Experience Platform Tags | 4% |
Every alternative
| Tool | Stores | Also use Triple Whale | Compare |
|---|---|---|---|
| Google Tag Manager | 319 (38%) | 58 | Compare |
| Microsoft Clarity | 217 (26%) | 64 | Compare |
| Elevar | 150 (18%) | 37 | Compare |
| Hotjar | 87 (10%) | 15 | Compare |
| Google Analytics | 80 (9%) | 12 | Compare |
| Cloudflare Web Analytics | 70 (8%) | 1 | Compare |
| Adobe Experience Platform Tags | 33 (4%) | 0 | Compare |
| Contentsquare | 32 (4%) | 1 | Compare |
| Segment | 25 (3%) | 0 | Compare |
| Amplitude | 16 (2%) | 1 | Compare |
| Heap | 13 (2%) | 1 | Compare |
| PostHog | 9 (1%) | 1 | Compare |
| Mixpanel | 7 (1%) | 0 | Compare |
| RudderStack | 7 (1%) | 0 | Compare |
| Chord | 6 (1%) | 2 | Compare |
| Northbeam | 6 (1%) | 0 | Compare |
| Tealium | 5 (1%) | 0 | Compare |
| Littledata | 4 (under 1%) | 1 | |
| Plausible | 4 (under 1%) | 0 | |
| Quantum Metric | 4 (under 1%) | 0 | |
| FullStory | 3 (under 1%) | 1 | |
| Google tag (gtag.js) | 3 (under 1%) | 1 |
Switches
No stores we index have switched between Triple Whale and another analytics and tracking tool yet. We record what each store uses at the end of every month, so switches show here as they happen.
By industry
Where Triple Whale is on at least 5 stores, the most used alternative there.
- Fashion and accessories: Triple Whale on 43 of 190; Google Tag Manager on 66 · see the whole industry
- Beauty and skincare: Triple Whale on 27 of 121; Google Tag Manager on 52 · see the whole industry
- Health and wellness: Triple Whale on 14 of 57; Google Tag Manager on 21 · see the whole industry
- Sports and outdoor: Triple Whale on 12 of 92; Google Tag Manager on 39 · see the whole industry
- Pets: Triple Whale on 10 of 53; Google Tag Manager on 25 · see the whole industry
- Food and drink: Triple Whale on 9 of 71; Google Tag Manager on 24 · see the whole industry
- Home and furniture: Triple Whale on 6 of 81; Google Tag Manager on 29 · see the whole industry
- Tech accessories: Triple Whale on 6 of 46; Google Tag Manager on 18 · see the whole industry
- Kids and baby: Triple Whale on 6 of 53; Google Tag Manager on 21 · see the whole industry
Of the stores we index, not the whole market, and not a ranking of which tool is better. Found in each store’s public pages, so the real numbers may be higher. How we measure